Nick Gacinski, a new member of the Zeta Rho chapter at Bryant University, had the privilege of interning at his dream company, Hasbro Toys. Nick was a Customer Strategic Marketing intern and helped build a one billion dollar sales strategy for Hasbro’s growth channel division. Nick applied for the internship and was chosen to be one of the 200 summer 2017 interns. These stretched across all fields like business, animation, graphic design, and product design. Nick described Hasbro’s work culture as fun, energetic, and very fast-paced.
We spoke with Nick about his internship and here is what he had to say:
Why Hasbro? What separates Hasbro from other companies you were interested in working for?
Hasbro prides itself on being one of the most ethical and sustainable out there, which can be shown through their many awards. I wanted to work somewhere that was fun and I was able to be a kid again even though I had a full time job. They are also very philanthropic which really made them stand out. I volunteered at the children’s hospital by playing games with the patients, went to the Ronald McDonald House to clean up some rooms, and even donated games to a local children’s charity.
What was your favorite part of the internship?
Being able to work with brands that I loved so much growing up. My favorite week was definitely the National Sales and Marketing Meeting (NSMM), being able to see all the new Disney movie trailers and being able to engage and test out all the new 2019 products. After all of the meetings, we had after parties where I got to learn about my coworkers on more than just a professional level. Also, I got to take home a lot of new toys and games.
What aspects of PSE were you able to apply during your internship?
I do believe that a lot of my sales talent comes from the PSE regimen. I was able to LAER myself into the position by being able to sell myself. PSE also teaches its members about presenting, and I was able to use some presenting techniques from Nationals in my big presentations at work.
What was your biggest accomplishment at Hasbro?
I believe I was able to really steer this team on the right path to $1 Billion. The Growth Channel team is about 40 people and I was able to present findings from different data sets that showed that we were on the right track, but there was some white space our company could overtake in the industry.
Are there any methods or techniques you learned that you’re hoping to apply to your chapter?
Being the new VP of Professional Development, I want to enact “learning through play and engagement”. Being able to bring in games and other activities that spark creativity and fun while have an underlying lesson that my peers can take away.